With such a plethora of worthy charities pleading for your monthly commitment, it’s becoming increasingly difficult to figure out how you can make a difference. It’s not possible to give to all the causes that you care about and this may play a part in why so few of us give at all. It’s a poor excuse – but I feel that it’s a reality for many.
This gave me the idea for a new way of giving; a ‘Meta Charity’. Individuals make a monthly pledge to this single entity, and utilise a web platform to dynamically decide how their donation is employed; based upon their value set.
Each charity is held in a database and attributed with all of its charitable activities. Users are questioned how they rate the relative importance of some specific social and economic issues, and this information is processed to provide a bespoke suggestion of how their donation could be distributed. With a large group of users, charities will still receive a worthwhile lump sum each month, whilst the individual feels that they are helping many issues in a way that was not previously possible. Moreover, the platform would allow the user to instantly redistribute funds; reflecting for current affairs and changing needs.
Technically, the concept is not overly complex. Furthermore, user submissions, ratings and volunteer moderators could be leveraged to reduce operational overheads. A single corporate sponsor should be easy to recruit given the lack of ties to any one organisation and help ensure that 100% of proceeds are put into use.
Update: I submitted the idea to Facebook’s fbFund in late February. No response as yet.
Update #2: Facebook rejected my proposal for a fbFund grant. Too bad. Anyone else fancy donating some angel-level investment?
Update #3: I’ve purchased the domain name metacharity.com just in case I ever get around to developing this idea and can’t think of a better name.